Thursday, 12 June 2014

Section A- Lifestyle Magazines

The magazine i am looking at is 'Easy Living' and i can tell through different conventions that this fits the 'Lifestyle' genre of magazines. One of these conventions is the mix of content used in the magazine. We have topics like food and cooking, fashion, beauty tips and marriage advice, and a story from an aspirational female figure. This is evidenced in the magazines front cover, cover lines, that reveal subject matter of inside stories some examples are; 23 pages of deliciously simple recipes ... ; 'Easy elegant summer dressing' ; 'Subtle, glowing make-up' ; 'The marriage crime you didn't even know you're committing'. But also on the contents page it has huge titles separating the contents that label these exacts subjects.
It also fits this genre due to its use of direct address, to speak, and talk to the reader like they are having a one on one conversation, it is assuming the position of an advisor. This can be seen again in the cover lines with lines like 'What your friends really think of you' ; 'Skin you'll be raring to bare'.

In this specific magazine cover there seems to be a balance by value this is caused by images on one side being darker, and the other, lighter. This is done here by one side of predominately black text, and the other of, you guessed it, white. This will flatten it out and give it a Symmetrical form of balance that is more formal than a cover that has scattered text and images, giving off a more sophisticated vibe.
The type of font used here is a sans serif font, this shows that this magazine is quite an informal one opposed to a serif font that will portray a more sophisticated and posh lifestyle as apposed to a big chatty ''middle class" form of magazine. Even though it seems unsophisticated i believe it is still aimed at a more intelligent and classier sort of person that a magazine like FHM or Nuts.
Colour isn't just for making something look pretty, it can convey feelings and emotions throughout the reader. The title for easy living has the colour pink on it, this is said to convey Harmony, giving the magazine a very peaceful vibe. The main image model is wearing a white dress, this is said to accompany with the feelings of perfection, purity and innocence. Both of these are giving the vibe that this is a elegant, quite and simple magazine for a angelic like female audience.
The magazine uses many different styles of language techniques to reel in the reader and excite them just from the front cover. Some examples are the use of Imperatives, giving orders or making requests
e.g 'Skin you'll be raring to bare'. This is giving the reader some form of request or order for what they should do. 'Subtle, glowing make-up', this is a declarative type as it is making a statement about this certain make-up. This is clearly stating about this make-up giving them a strong little sentence for them to read easy grabbing the information and catching their eye.

Stereotyping doesn't just apply to sexualisation of people, but just to be sure in this issue she is in no way sexualised. I can tell through many different sections of this magazine that it is telling me something about the readers of this magazine. I can see through the main image this is a magazine aimed at white women. The race i can determine solely via the model on the front being white, and throughout the contents have images of white women, but there is no real stereotype for any race. In one of the cover lines it tells me of a story within, "KYLIE MINOUGE 40 and fabulous", using my detective skills i can tell that this magazine is aimed at 40 year old white women. Now finally i need to work out what sort of class this magazine is aimed at. I can see this through the typography and the content that this magazine is aimed at i high middle class set of women, not extremely chatty like something such as OK. Now this magazine is aimed at Upper middle class, 40 something white women. Now from the cover lines of this magazine, we are lead to believe that these women all love getting beauty tips with latest make-up, hairstyles and beautiful skin, they love fashion and adore new clothing and styles 24/7 with elegant summer dressing and chic clothes and they want to learn loads of cooking techniques and food skills. This magazine is labelling and stereotyping these women as people who constantly think about the latest fashion choices, heaps of make up and beauty tips, and cooking delicious food. This is driving the reader to this negative portrayal of this group of women, and even pushing a person to be a glamourous women, looking good, up with the fashion, and a world class cook, possibly for her 'man'

Wednesday, 23 April 2014

Essay Question Easter Homework

Within this magazine front cover there is a clear feel of the language being used, this language is not extremely posh and sophisticated, but yet also not very chatty and informal, the language used is like you are having a conversation with a friend, it is very personal, talking and showing you things you wouldn’t get normally in maybe a newspaper or a political review, it of course is somewhat chatty as it is there to reel you in to this magazine that holds stories that you are to get interested in, this is all used in the style of the language and the wording the magazine chooses. Another form of convention is that of a direct mode of address, this can come from the text on the cover or the celebrity that us featured there. With the celebrity he or she is nearly always looking directly at the camera taking the picture so that when it is printed it gives the impression that they are looking at you, from wherever you are, yeah it does sound weird. But instead of being a creepy stare it is used to give that friendly aspect that it is all about you, the magazine is there to talk to you and it is yours to have, these stories are for your entertainment, and this helps with getting the customers and readers to easily come in and aspire and get stuck in to the magazine. The celebrities are looking and are there to talk to you and share this information with you, and that is a very important convention for any magazine. The other mode of direct address is the one that came with the article about party dress codes, but it specifically says “YOUR PARTY DRESS CODE”. This is direct address as it includes the word YOUR in the sentence, this is talking to you the reader and audience, it is talking to you, and what is inside is for you as a person to help you, this helps to engage the reader in this magazine, the audiences will see it like, Hey that’s me they’re talking about! An awesome dress code for parties, for me! It is not a bad feeling and it helps to reel in and engage the reader in a friendly and chatty tone.

I believe that this magazine cover will convey to the audience that this magazine is one of informal nature, but not to chatty, with a sense of sophistication as it isn’t extremely chatty or extremely informal, the women on the front covers seem to be more nicely and appropriately attired than that of the women in such magazines as FHM, this gives it a more grown up sense, maybe for women in their 30’s and mid 40’s as that is the average age range for the stars on the front cover. The stories also are not those that would attract an audience of young women but more for middle aged women. The layout of this front over seems to me symmetrical as it seems very organised and even, it holds a big square logo of the magazine that is matched with a box of text, and an even amount of text for each side, it is balance very well, and this shows that this magazine is more planned out, ordered and sophisticated, rather than a jumble of text and pictures possibly like a young teen magazine. The font on this cover are sans serif, this shows a more modern and informality to it that isn’t incredibly posh, showy or sophisticated, bar one word ‘party’, I believe this is done to show that it is not a teenagers house party, but maybe a dinner party, or something more along those lines. The language in it does not appear to be extremely anything, not to chatty, not to funny and comedic, just regular everyday language, I would still have to come back to the middle aged people as it isn’t youthful language that is really just average talkative language.

In this magazine to me there is no real problem with the representations on the cover of this magazine, Gwyneth Paltrow isn’t represented badly in any way, she isn’t sexualised and is very well dressed

Wednesday, 19 March 2014

Representation Homework 20/3/14

This is my chosen magazine front cover, it is for the magazine PRIDE.

From this magazine i can tell that this is mainly aimed at a more middle class, working type of audience, this is highlighted in the magazines use of typography, the fonts used on PRIDE are sans serif, sans serif font are used for a more chatty, laid back and informal audience, and that is the style in which the cover lines and stories are, rather than a flashy upper class magazine with relevant stories and not about getting tribal prints.

I can suss out that this magazine is more aimed at a female audience, this is because of many things. One of those is the clear aspirational female figure on the front of the magazine, it gives the readers someone to look up, and i as a man don't what to be Kellis. Also the use of colours, light pinks and reds, with some burgundy come across as a quite feminine colour range, compared to blacks and blues for the men. Finally we have the many cover lines that show the stories within, and most of these stories are those of a female interest. For example 'The black girl who turned white' ; 'Get that flat stomach for summer in 5 easy steps", something more aimed at women and not men.

On this magazines front cover i can deduce that mainly aimed at black people, starting off we have an aspirational black women on the front, this could mean it is for a black audience. Also a lot of the cover lines feature stories that are about black people, for example Alexandra Burke- A black singer, Wesley snipes - A famous black actor and Macy Gray - Another black singer. Also a story entitled the black girl who turned white. Also i think the title PRIDE could be linked to a PRIDE in the black culture and being a black person in to todays society.

I think the sexuality in this magazine will be for a mostly heterosexual audience, this is because it features stories about famous black men and women, there is no clear evidence of a homosexual styling to it, but the idea of PRIDE may be excelled as it is the pride for Black homosexual Women in todays society, and a very unique magazine for them.

I believe this magazine is aimed at women around 25-30, this is because the women featured on the magazine are not as young as other possible stars in the black culture, for example Wesley Snipes is now 51, not a person a 18 year old might look up to, there are also stories about aspirational women that meet this age range, and would most likely be appealing to women of that age.

Sunday, 23 February 2014

Magazine Front Cover


-The font colour and background mix well together.

-The image is a correct image for this sort of magazine style.

-The font variations give it a interesting look.


- If i fully finished my front cover.

-My image could have been one that included direct address (eye contact).

- I could have added more colours to the fonts, one colour may seem a bit boring.

Wednesday, 12 February 2014

Lifestyle Colour Connotations 3

This is an issue of Red magazine , as you can tell, the title is a red font a swell as some cover lines, for the title, red is a very eye catching, it also is a very energetic colour and provides a nice boost of energy or a hopefully exciting read. Also many of the cover lines are red to give it a energetic and fun look, but also there are elements of black colours, these stand out among the red and work really well with numerical text. And last we have the background, now this background is also in a area like a garden or woodland, there are nice green colours behind Ms Paltrow, as well has the relaxing garden feel as the background, the green provides a feeling of love, balance and harmony, things needed for a good read.

Lifestyle Colour Connotations 2

The magazine front cover if from a Cycling magazine, first we have the cover lines, there are many different varieties in the colour for this magazine, but the mane colour seems to be a mix of black and red, as red is said to increase your physical energy, this is perfect for a magazine of cycling, a very physical activity. The title for this magazine is a simple white, this could provide a calm feeling or a neutrality in feeling, as white is a neutral colour, cancelling out the black. The background on this magazine is of a rural cycling way or path, this is great as it relaxes you with a nice calm environment, one you definitely need for cycling, and no exception for reading about it.

Lifestyle Colour Connotations 1

This is a cover for an issue of marvel fact files, it features many different colours ranging from the main image to the cover lines and of course the background. The logo for the magazine is quite bold, a big red writing of MARVEL, this is a very energetic colour and can possibly get you pumped up for a good read, underneath is it has the words Fact Files, they are in a greyish black colour, this may not serve as a real purpose for a certain type of feeling, it is jut there for the information of the magazine. The fonts features a white coloured main cover line, with extra information in yellow, these are very bright colours, and the yellow is said to stimulate and increase the feeling of fun and humour, something everyone needs, you don't want to be reading an article about cosmic entities feeling really down, no one does.Last but not least we have the background, the background is a very important part of a magazine front cover, this issue has a very eye-catching white and blue shining background, and blue increases calmness and peace, nothing is better than sitting down to a good read in serenity.


Colour Connotations In Magazines

Different Colours can convey different meanings or connotations to the viewer.
 Different magazines, especially special interest magazines will have specific colours for the specific audiences.

            If i was designing a magazine for sports, the background i would use would be red, this is because study show that when people see the colour red it increases Physical Energy, something extremely important needed in sport.

               For a gaming magazine i may use a yellow colour, as it increases fun, and humour, something  you always need to have, especially when your gaming, and it shouldn't be different while reading a gaming magazine.

            For a magazine specifically focused on ponies, i would just the colours of Blue and Indigo, this is because it increases a feel of calmness, peace and love, a nice feel of serenity as you read about nice, flourishing ponies.


Monday, 20 January 2014

Titles for my Magazine

  • TST- Teen Style Today!
  • Forever a Teen
  • Girly Gossip! 
  • Female Fashion Monthly!
  • Girl Power!
  • Little Women
  • Pink Life
  • Teenage Wonders
  • Sassy Sisterhood
  • Girls run this World!

Cover Lines for my Magazine

  • Spice up your school wear!
  • The whats and nots for todays fashion
  • Delicious food fat free!
  • Super Slim workout techniques
  • Does your crush like you back?
  • Which celebrity is your identical sister!
  • Show the world your fabulous body!
  • How to impress any man you see!
  • Meet your favourite bands!
  • Our Top 10 Teenage Heartthrobs!

Monday, 13 January 2014


This is an example of a symmetrical magazine cover as the man is centred directly in the middle of the page with an equal spread of his body on either side, also there are an equal number of text on each side.

This is an example of a A symmetrical cover, this is because one side has been filled with a person, but the other side is filled up with an equal amount of text to mirror and even out the front cover.

Friday, 10 January 2014

Typography 1

                                          Modern: This i selected because it has a modern look to it, it seems like a font a game would use or a computer company, quite modern products today.

Kids: This font is a lively a bubbly font, like it would be used, as it says, in comics, a nice and youthful font.

Sport: The swish on the H gives an active look to the font, and the style it is in can represent action and movement, very sporty.

Masculine: This is very masculine as it is quite bold and the font is of an American Style, a many concept, a big bold American Captain.

Feminine: I choose this as it seems very feminine as it seems flourishing with swishes of an artistic style.

Sophisticated: This i chose as the font has a lot of serifs on making it look very sophisticated, compared to a sans serif font.

Bold: This 'Gunplay' font really stands out, looking like a stencil outline done in marker pen, it shouts at you and is easy to see.

History: This font looks like it will be used on a newspaper like the times, a sophisticated font with serifs in comparison to The Sun, and Papers capture a lot of history. And this has i nice medieval look to it, a infamous period in History.